Ace Rent-a-Car assignment pays dividends

It has been a good week for Mike Peeters Media.

I have just completed an assignment for Ace Rent-a-Car in Victoria Park writing their website copy and generally refreshing and revamping their webpages.

The company has just been taken over by two enterprising young businessmen from Dubai and after 30 years under the same ownership, it has not surprisingly, been undergoing some major changes.

The new webpages are now much cleaner and brighter and hopefully my client-focused copy will give the long-established company a new lease of life.

I was asked to write about four areas for Ace Rent-a-Car: Why their customers should ‘expect more,’ Perth attractions and tourist destinations; Corporate Relations (business car rental), and why savvy customers should pick Ace Rent-a-Car as their car rental company of choice.

I fulfilled the brief and now it is simply a matter of time as to whether the new strategy will work.

Hopefully the company’s car rental business will increase and with Christmas now upon us, Ace Rent-a-Car will find their sales and turnover up – and that this trend continues well into the New Year and beyond.

Mike Peeters is CEO and owner of Mike Peeters Media, Perth